Toms OFFROAD (formerly Toms Bronco Parts) is an online retailer of automotive parts. They have been an industry leader in Ford Bronco parts and accessories since 1976. Their goal was to create a timeless brand that would honor their history and establish a new Identity to bring them into the future.

 

I worked with a studio team to contribute various concepts for style boards and logos. After client feedback, I did the final Logo design, brand guidelines, merch illustrations and packaging designs.